WITH
CASTLE CECONI | VENICE | GRAPHISTUDIO HQ
Have you attended workshops or conferences, gained a wealth of knowledge, and then faced the challenge of implementing it all by yourself? We understand how tough it can be to juggle your other commitments along with running a business and making valuable changes at the same time. That’s where Photo Unity comes in. We’re here to help you learn AND get things done!
Day 1
Abby & Dave Moss / Castle Ceconi / Approx. 9am-9pm
The Art of Selling Art
Discover how to earn more per wedding and serve your clients better through the art and business of bespoke wedding albums with Abby + Dave Moss of Victory Albums. In this exclusive workshop, you’ll get everything you need to increase (and even double) your commission per wedding through printed albums and wall art. This hands-on training will give you the entire Victory Albums proprietary system from initial client engagement to final design consultation. We’ll equip you with everything you need to excel in creating and selling tangible artwork that will become your client’s cherished keepsakes. Our mission? To empower you to effortlessly design and sell bespoke wedding albums and wall art that maximizes your earnings per client without pushy sales tactics.
Day 2
Jennifer Moher / Venice / Approx. 9am-9pm
The Art of the Narrative
In The Art of the Narrative, we will embark on an exploration of the nuanced aspects of our businesses where storytelling can be seamlessly integrated. By infusing story into our visuals, website, blog posts, Instagram content, and reels, as well as our marketing and branding strategies, we will enhance the client journey. Together, we will document a wedding session in the historic city of Venice, weaving a narrative that resonates with each of our brands. This process will reveal how storytelling influences not only our work and the curation of images but also shapes our brand messaging and the emotional impact of our websites on clients. Ultimately, we will uncover the profound effect that a well-crafted narrative can have on every facet of our business.
Day 3
Lanny Mann / Udine / Approx. 9am-9pm
The Art of Documentary Wedding Photography
This is a full-day masterclass in the nuanced art and craft of documentary wedding photography. Learn how to combine real moments, with killer compositions, and amazing light (yes, you can have all three). Learn how to calm your ass down under pressure and perform creatively when it counts. Learn how to stand out in the world of photography, by simply making better art. Lanny’s gonna kick your photography’s ass into the best shape of its life.
Day 4
Mauricio Arias & Alice Tramontina / Udine / Approx. 9am-9pm
The Art of Unlocking Value in Photography and Design
Join us for an immersive workshop dedicated to exploring the concept of VALUE in every aspect of your photography journey. From understanding the intrinsic value in self-expression, art, and business, to recognizing and amplifying value within your community—this workshop will guide you in harnessing the power of value to elevate your work.
In the second half of the day, dive into the art of design with a focus on the Tramontina Collection. Learn how to infuse personality into your wedding collections by harmonizing color palettes, and discover techniques to translate your artistic vision into stunning wall art, parent albums, wedding albums, and coffee table books. Perfect for photographers looking to enhance their storytelling and design skills, this workshop will empower you to create truly valuable products that resonate deeply with your clients.
What’s included:
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A 5-night stay at the 4-star Hotel Astoria in Udine, Italy (breakfast included)
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All workshop meals
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All transportation once you arrive in Udine through the end of the workshop
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A handmade album printed by Graphistudio, co-designed by Dave + Abby Moss and YOU!
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A personalized video to use in your marketing and sales strategy showcasing you at the Castle Ceconi and Graphistudio factory
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An SEO review of your website by Aperture Design
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Pre-workshop support: Join our private Facebook group to receive preparation tips and announcements
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4 full days of education and implementation led by experts including Mauricio Arias, Lanny Mann, Jennifer Moher, Abby + Dave Moss, Alice Tramontina and Bryan Surgener
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2 days of wedding photography masterclasses with Lanny Mann of Two Mann and Jennifer Moher
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The opportunity to enrich your portfolio with photographs created during live sessions with real couples
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2 days with a focus on accelerating your wedding photography business led by Abby + Dave Moss, Mauricio Arias and Alice Tramontina
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Post-workshop mentor calls: the educators will join you in a follow up phone call or zoom to address any questions and assist in implementing what you’ve learned
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Graphistudio’s ongoing support: Our commitment to your growth extends beyond the workshop. Expect continued support and guidance from our team to ensure you have the tools and knowledge necessary for sustained success
BOOK NOW
Share | Connect | Learn | Implement | Enjoy
The daily structure:
Wondering what a day at Photo Unity will look like? We kick off with learning sessions. Mornings and early afternoons are filled with informative classes, engaging talks, and hands-on demonstrations from our experienced educators. Later in the day we put theory into practice by working on projects together (for instance, creating a portfolio or sample wedding album and filming our personalized marketing videos). After dinner, the evening is yours to relax, ask questions, network, and build connections with fellow students and mentors in an unbelievable setting.
Ready to invest in your success?
The first ten students to book in each workshop get $250 off the total price of $3600! All that’s required upfront is a $1500 deposit to hold your position which will go towards the total price of enrollment. The remaining payment will be due by March 15, 2025.
Both workshops are limited to 30 spots to ensure an intimate experience for everyone. Special pricing is available for studios with more than one photographer attending. Please reach out to us by e-mail at hello@photo-unity.com to inquire.